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Transforming Digital Dreams into Reality

Hi, I'm Shawna! Nice to meet you! I partner with small businesses to turn digital goals into clear, practical action through structured digital solutions and learning design.

Core Offerings

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01
Digital Strategy

I develop clear, actionable roadmaps that transform your digital presence into a powerful business asset.

02
Operations

Optimizing your internal workflows to ensure practical implementation and seamless scalability.

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03
Learning Design

Structured solutions for training and knowledge management that drive long-term growth.

OUR APPROACH • STRUCTURED SOLUTIONS • CLEAR COMMUNICATION • PRACTICAL IMPLEMENTATION • LEARNING DESIGN • DIGITAL STRATEGY • OUR APPROACH •

A Structured Path to Digital Excellence

01. Strategic Discovery

I begin by analyzing your current digital footprint and identifying specific operational gaps that need targeted intervention.

02. Blueprint Design

I craft a comprehensive implementation roadmap that prioritizes clear communication and practical execution for your team.

03. Operational Integration

I facilitate the seamless integration of learning design and digital tools into your daily operations, ensuring long-term scalability.

04. Continuous Optimization

Monitoring and refining our strategies based on performance data to ensure your digital presence evolves with your business.

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Meet Shawna

Digital operations strategist and educator with 15+ years scaling organizational capability.

I specialize in helping small businesses translate their vision into structured digital experiences—whether that's a website that converts, curriculum that develops your team, or product strategy that drives growth.

My background spans eCommerce leadership (scaling fashion and beverage brands), product operations (building systems that grew revenue 24%+), and learning design (implementing programs that reached thousands). More recently, I've focused on helping small businesses and teams navigate digital transformation—streamlining workflows, building better learning experiences, and creating digital products that actually work for your people.

I bring hands-on operational expertise, strategic thinking, and a teaching perspective (I teach business and digital strategy at George Brown Polytechnic and Centennial College). Whether you need a website, a learning program, a product strategy, or help pulling it all together, I apply the same approach: understand your needs, design structured solutions, and implement with clarity.

Bilingual (English/French). MBA, Global Leadership.

Let’s Work Together

I work collaboratively with you from start to finish. We'll start by understanding your goals and constraints, then I'll design a structured approach tailored to your business. Throughout, I prioritize clear communication, keeping stakeholders aligned, and building solutions that your team can actually execute and maintain. Reach out today to schedule a consultation and start building your structured digital strategy.

Email: hello@shawnawhish.com

Phone: +1 416.580.3725

Location: Toronto, ON

In Conversation

Featured insights and collaborative dialogues on the evolving landscape of digital strategy and operations.

Loblaw Digital Optimizes Online Grocery with Slack

Discussing how we leveraged Slack to scale round-the-clock training and deliver groceries to more customers during COVID-19

Centennial College and The Toronto Fashion Incubator Team Up to Teach eCommerce

How an eCommerce platforms course enabled emerging designers to launch their own site with the help of Fashion Business Management students

Getting Curious About eCommerce

An interview about career opportunities in eCommerce and the power of saying "yes"

From Insights to Action - In Conversation with the George Brown Marketing Association

What good looks like in the current eCommerce environment

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